Mcdonalds: Racial lawsuit (2020)
|(McDonalds famous logo)|
|(Ray Kroc, founder of McDonalds)|
Kroc launched Hamburger University, which at the time was a training program in a new McDonald’s restaurant in Elk Grove Village, Illinois. Franchisees were “trained on the proper methods for running a successful McDonald’s restaurant. Hamburger U utilized a research and development laboratory in nearby Addison, Illinois to develop new cooking, freezing, storing and serving methods”(Mcdonalds, our history). More than 275,000 franchisees, managers, and employees have graduated from the program. Today, McDonald's is the world's largest fast-food restaurant chain and one of the best-known brand names. “The company has more than 39,000 locations in about 100 countries. A pioneer in the fast food industry, the company has maintained consistent, moderate growth through affordable prices, speedy service, and by constantly expanding and refreshing its menu offerings”(Mcdonalds, our history). Starting from nothing to what they are now, McDonald’s had a huge uprising and is known by everyone around the world but, did the global company let the fame get to their heads?
|(McDonalds CEO, Chris Kempczinski)|
The actions that McDonald’s have been accused of are unethical and the morals of the global fast food chain need to be adjusted as soon as possible. In a generation of equal opportunity and public reform for racial injustice, me as a citizen of the United States find these actions disgusting. No individual should feel the stress and pain of being mistreated as well as operating a business that is setting you up to fail. The ethical background of this case involving each theory describes how unethical these actions were. From non-profiting, to unsatisfying the majority of stakeholders to mistreating and using their own employees to achieve what they want proves how unethical this case was. Hopefully in the future, McDonald’s can make a change in their organization and take responsibility for their actions.
(Mcdonalds, our history)
(CNBC, racial discrimination)
(Washingtonpost, McD. Lawsuit)
(USA today, racial discrimination)
Salazar, Heather. The Business Ethics Case Manual. N.d.
(Restaurant business online, mcdonalds)